adidas Skate Copa Launch

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We are happy to be working alongside adidas on the launch of their Skate Copa range. World Cup excitement is building as the event draws closer. It is set to take place in Brazil, the first time it has been hosted in South America since 1978. In order to celebrate their rich football heritage adidas have united their truly International skateboarding team with the release of the Skate Copa range of football shirts. This project sees six skateboarders chosen from the adidas team list receive their own shirt. The base of this shirt is the colours of their Country of origin and the crest in each case has been designed by the board company they are pro for. Mark Gonzales has a Krooked crest on a USA shirt. Lucas Puig has a Cliché crest on a France shirt. Rodrigo TX has a DGK crest on a Brazil shirt. Lem Villemin has a Cliché crest on a Germany shirt. Raul Navarro has a Western Edition crest on a Spain shirt and Benny Fairfax has a Palace crest on an England shirt. Watch the video which ties all this together and sees each skateboarder rolling through their respective Cities…

We will be helping to celebrate the launch this coming Friday 21st March from 6pm! The event will take place from 6pm at our Covent Garden store. This will be a chance for a get together, an opportunity to browse through the collection and there will be some wheaty sodas provided. There will also be a fussball/babyfoot/table football comp! adidas are providing us with a football table for the evening and there will be prizes for the winner and even a trophy! Here’s a look at the Benny Fairfax shirt…

Join us on Friday from 6pm at our Covent Garden store